The Soberisti Team Introduces: Kaarlo Simojoki
Board Member & Advicor in Soberisti Oy
Short CV:
Addiction expert, addiction medicine specialist (MD).
Formerly served as CEO and Medical Director at A-Clinic, and as a professor of addiction medicine at the University of Helsinki.
Leads the development of occupational health services at Mehiläinen Oy
Why did you join Soberisti-team?
Everyone’s path to alcohol problem, whether big or small, is unique—just like their journey of change.
This is why diverse support is needed for people who are trying to change their alcohol use.
Soberisti complements existing services by offering a unique platform for those who want to reduce or quit drinking.
I was drawn to Soberisti by its goal to combine peer support and addiction medicine expertise into an innovative digital concept, which I believe will lower the threshold for many to attempt a change in their alcohol consumption.
What potential do you see in Soberisti?
By combining peer support and substance abuse medical expertise into a versatile digital service, Soberisti brings an important addition to the field of addiction treatment with its low-threshold preventive service.
Its unique concept is a significant part of the digitalization of addiction treatment, which will allow more people to access support for changing their alcohol use at an earlier stage.